📈 Case Study #1: 323% Jump in Email Sales—and a Brand New Growth Engine
This brand had something rare: a truly unique product and a niche audience ready to buy.
But there was a major problem—email wasn’t pulling its weight.
Less than 5% of their total sales came from email.
The potential was there. The performance wasn’t.
Fast forward 60 days:
Email now drives over 38% of their revenue—a 323% year-over-year increase!
Here’s how we made it happen:
🛠️ Step 1: The Audit That Changed Everything
We kicked things off with a discovery call and a full forensic dive into their email setup.
It didn’t take long to spot the leaks:
Their opt-in form was barely working, converting under 1%.
Automation flows were missing or weak—revenue slipping through every crack.
Campaigns were rare and inconsistent, killing momentum and engagement.
A bloated list of non-buyers was dragging down deliverability and driving up costs.
They weren’t just underperforming—leaving money on the table daily.
🚀 Step 2: A 60-Day Rapid Success Plan
Timing was brutal: peak holiday season. No room for slow fixes.
We mapped out a laser-focused 60-Day Success Plan:
Purge inactive profiles and clean the list fast.
Rebuild the opt-in experience for real conversions.
Set a regular campaign calendar to re-engage and energize the list.
Create 40+ high-converting, brand-aligned automation emails from scratch.
Launch a 21-day fast track to capture holiday traffic and sales.
Every move was designed to move the revenue needle immediately while setting them up for long-term gains.
🎯 Step 3: Execution at Full Speed
We didn't waste a minute.
Within the first week:
New branded email designs hit inboxes.
A fresh, high-converting opt-in form went live.
The deadweight on their list was cleared.
A powerful new Welcome Flow was launched to catch new subscribers while they were hot.
By Day 14, we had them fully locked and loaded for Black Friday with hard-hitting, perfectly timed campaigns.
By Day 60, every critical automation was not just fixed—it was rebuilt better than before.
📊 Step 4: The Results That Speak for Themselves
📈 Email-driven sales jumped 323% year-over-year
📈 Email now accounts for almost 39% of total revenue
📈 Campaign open rates rose from 33% to over 50%
📈 Automation flows now average 45%+ open rates
📈 The opt-in form now converts over 5%, bringing in thousands of new customers every month
📈 Regular list cleaning and sunset flows now keep their system clean, lean, and SPAM complaint-free
Today, their email system doesn’t just run -- it drives profitable, predictable growth month after month!